The functions of handbags are becoming more and more extensive, and their commercial value has also been developed. In addition to being used to hold things and facilitate people's lives, handbags have also become a marketing tool for many merchants to promote and promote, because in the design and production of handbags, more and more merchants and printing design manufacturers are original and innovative, and try their best to play The marketing effect of tote bags.

To design a good handbag, we must first understand the characteristics of the handbag. According to the different materials used, handbags can be divided into commercial paper tote bags, plastic tote bags, and handbags with product packaging. But any kind of handbag can play the role of holding items and promoting.

First, in terms of product

Mainly in the form of "bags", it has the effect of installing items. After passing through the commercial packaging, the tote bag with the company logo and product pictures also plays the role of promotion and publicity, and of course includes other subsidiary functions.

Second, in terms of materials

Generally high-grade paper, non-woven fabrics, etc. Used in the design of handbags, it has the characteristics of durability and good toughness. To ensure greater carrying capacity and printing effect of the bag.

When designing a handbag, the design requirements of the handbag should be simple, generous, strong, low-cost, high-quality, novel in design, novel in conception, and suitable for public tastes in advertising methods, so as to fully realize the promotional function of the handbag. Two aspects should be noted:

1. The product itself has a relative level and high quality.

2. The publicity of the product's own image should give the handbag a distinct product personality or seek the quality of corporate culture.

Therefore, when designing a handbag, we must fully consider the characteristics of the handbag, and only on the basis of understanding the user experience can we design a good handbag.